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July Mode - zero polyester menswear

Man outdoors wearing a July Mode organic cotton crew neck tee

July Mode - Wear Healthy

Zero polyester. Every piece.

Modal, Pima cotton, bamboo. Natural fibres that breathe, so you're not wearing plastic all day.

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Natural fibre menswear

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Zero polyester, every piece. Built from Modal, Pima cotton, bamboo and organic cotton.

Boxer Briefs

Eco-Luxe Modal Boxer Brief in Steel

Eco-Luxe Modal Boxer Brief

$20per pair

Polos & Button Downs

All-Day Shirt in Shadow

All-Day Shirt

$44per shirt

Pima Polo in Pebble

Pima Polo

$48per polo

Stain-Free Polo in Cranberry

Stain-Free Polo

$42per polo

Sweatshirt

The Pima Fleece in Frost

The Pima Fleece

$58per sweatshirt

Thermal Crew

Thermal Crew in Charcoal

Thermal Crew

$42per shirt

Crews & Henley

Bamboo Crew in White

Bamboo Crew

$36per tee

Bamboo Crew Long Sleeves in Uniform

Bamboo Crew Long Sleeves

$40per tee

Classic Crew in Sea Salt

Classic Crew

$38per tee

Classic Henley in Chili Powder

Classic Henley

$38per henley

10 products. All natural fibre, all polyester-free.

Why July Mode exists

Most menswear is plastic. Yours doesn't have to be.

Around 60% of the clothing made today contains polyester - a plastic that traps heat, holds odour and sits against your skin all day. We started July Mode to build the everyday menswear staples out of natural fibres instead: Modal, Pima cotton, bamboo, organic cotton. No polyester. No synthetic fill. No shortcuts hidden inside the label.

  • 0% polyester, verified

    Every style is spun from Modal, Pima cotton, bamboo or organic cotton. No polyester, no recycled plastic, no synthetic fill.

  • Breathes instead of trapping

    Natural fibres move moisture off the skin, so you stay cool and dry rather than clammy by mid-afternoon.

  • Stays fresh longer

    Modal and bamboo are naturally odour-resistant, which means fewer washes and clothes that last more seasons.

  • Built to be re-worn

    Pre-shrunk, shape-holding construction with flat seams. Softer after every wash instead of pilling.

The fibres we use - and why

Modal - boxer briefs and NeTu™ tees
Beech-derived fibre that is around 50% more absorbent than cotton, buttery to the touch and chafe-free against skin.
Pima cotton - polos and fleece
Extra-long staple cotton, roughly 35% stronger than regular cotton. Smoother, more lustrous, gets softer with wear.
Bamboo cotton - crews and stain-free polo
Naturally antimicrobial and temperature-regulating, so one tee works from the gym to dinner.
Organic & waffle cotton - thermals and henleys
Waffle-knit construction traps warm air for real insulation without synthetic bulk or plastic fill.